Media Buying and Planning , affiliates and aggregators management
Estimated value
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services
Awarded value
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Suppliers
1
Lots
1
1 awarded
Published
15 Jan 2022
Description
Media Planning and Buying services to help the Post Office identify and select the best media channels in which to place its marketing activity for brand/propositions, products and services and manage and deliver the media buying aspect of those channels and the provision of any relevant tools (including reporting tools). This includes attribution modelling including econometric modelling
Scope
- Reference
- ocds-h6vhtk-030b91
- Commercial tool
- Standalone contract
- Main category
- services
- CPV classifications
- 7934140079341100793412007934100079340000
- Contract locations
- UK
Award criteria
Criteria the buyer will use to evaluate bids.
| Name | Description | Type | Weighting |
|---|---|---|---|
| Planning | 16.8 | quality | — |
| evaluation | 28 | quality | — |
| execution | 16.9 | quality | — |
| general | 8.4 | quality | — |
| — | 30 | price | — |
Submission & procedure
- Procedure
- Competitive procedure with negotiation
Award details
Awarded supplier(s), contract period and value as published in the award notice.
Awarded value
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Award date
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Contract start
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Contract end
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Awarded to