AEA230108 Marketing: media, digital, and airport; planning and buying
Estimated value
£5.0m
Awarded value
—
Suppliers
0
Lots
3
Published
07 Nov 2023
Description
Abellio East Anglia (GA) intends to commence a procurement process for the provision of media planning and buying services across three differing media lots for its Greater Anglia and Stansted Express brands. This notice intends to alert the market of the upcoming opportunity only. The successful media agency for the brand planning and media buying lot (1) will plan media strategies and buy media inventory and/or advertising space across the following (but not limited to), media channels. TV advertising TV sponsorship Video on demand advertising Broadcast video on demand advertising Radio advertising and sponsorship Print advertising Out of home advertising Digital display advertising Other non-broadcast sponsorships Paid social GA's anticipated annual budget for media spend across both Greater Anglia and Stansted Express is £2.6m per annum
Scope
- Reference
- ocds-h6vhtk-04168e
- Total value
- £5,000,000 excluding VAT
- Commercial tool
- Standalone contract
- Contract dates
- — to 20 Sept 2026
Option of further +24months extension
- Main category
- services
- CPV classifications
- 79340000
- Contract locations
- UK
Submission & procedure
- Submission deadline
- 07 Dec 2023, 11:00 pm
- Submission address
- http://redirect.transaxions.com/events/NS6q1 ↗
- Procedure
- Negotiated procedure with prior call for competition
Lots · 3 total
Divisions of the contract. Each lot can be awarded separately.
| Lot | Title | Est. value | Status |
|---|---|---|---|
| 1 | Brand media planning and buying | £2.8m | active |
| 2 | Digital performance media services | £1.3m | active |
| 3 | Airport media planning and buying | £800k | active |