Media Buying Call off 2026

Department for Educationcall offFind a TenderRef ocds-h6vhtk-068905Procurement Act 2023Light-touch servicesactive
View buyer

Estimated value

Awarded value

£300.0m

Awarded 21 Apr 2026

Suppliers

1

Lots

1

1 awarded

Published

22 Apr 2026

Description

The contract is a four‑year call‑off agreement under the CCS Media Services Framework RM6364. It ensures continuity of media buying and planning services needed to deliver DfE’s major campaigns, including teacher recruitment, early years workforce initiatives and skills programmes. The agreement provides access to enhanced audience insight and targeting capabilities, and a full range of paid media services—covering TV, digital, social, print, search and influencer activity—enabling DfE to reach priority audiences effectively and support key departmental objectives.

Scope

Reference
ocds-h6vhtk-068905
Commercial tool
Call-off from a framework

Submission & procedure

Procedure
Award under framework

Award details

Awarded supplier(s), contract period and value as published in the award notice.

Awarded value

£300.0m

Award date

21 Apr 2026

Contract start

13 Jun 2026

Contract end

14 Jun 2030

Awarded to