Media and Creative Services

Government Commercial AgencycontractFind a TenderRef ocds-h6vhtk-0502d0Procurement Act 2023SME suitableVCSE suitablepending
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Estimated value

Awarded value

£380.0m

Awarded 05 Jan 2026

Suppliers

17

8 SME

Lots

4

4 awarded

Published

05 Jan 2026

Description

Crown Commercial Service, as the Authority, has put in place an agreement that will provide marketing and communication services to be used by Central Government Departments and all other UK Public Sector Bodies, including Local Authorities, Health, Police, Fire and Rescue, Education and Devolved Administrations. This commercial agreement will be the recommended vehicle for all Media and Creative Services required by UK Central Government Departments. This includes but is not limited to: - media strategy, planning and buying - creative strategy and ideation - content production and fulfilment - marketing events - strategic advice, media auditing and assurance services that support the running of marketing and communications campaigns.

Scope

Reference
RM6364
Commercial tool
Standalone contract
Contract dates
16 Jan 2026 to 15 Jan 2030
CPV classifications
79340000
79341400
79342000
92200000
92210000
92220000
79341000
79000000
79311000
79341200
79342100
79416000
79416100
79530000
79821100
79822300
79822500
79933000
79961000
92100000
72330000
79415200
79952000
79950000
79952100
79956000
79710000
32000000
60100000
79430000
79200000
79210000
Particular suitability
Small and medium-sized enterprises (SME)Voluntary, community and social enterprises (VCSE)

Award criteria

Criteria the buyer will use to evaluate bids.

NameDescriptionTypeWeighting
Social Value DeclarationYou must read the Attachment 2d Quality questionnaire for the details of this question’s requirement, response guidance and marking scheme.quality10.00%
Client Service DeliveryYou must read the Attachment 2d Quality questionnaire for the details of this question’s requirement, response guidance and marking scheme.quality12.00%
Creative Strategy and DevelopmentYou must read the Attachment 2d Quality questionnaire for the details of this question’s requirement, response guidance and marking scheme.quality22.00%
Domestic Brief Scenario Addressing the harms of alcoholYou must read the Attachment 2d Quality questionnaire for the details of this question’s requirement, response guidance and marking scheme.quality20.00%
International Brief Scenario Republic of Korea Free Trade Agreement (FTA) CampaignYou must read the Attachment 2d Quality questionnaire for the details of this question’s requirement, response guidance and marking scheme.quality16.00%
Priceprice20.00%
Client Service DeliveryYou must read the Attachment 2d Quality questionnaire for the details of this question’s requirement, response guidance and marking scheme.quality30.00%
Onboarding, Offboarding and Technology IntegrationYou must read the Attachment 2d Quality questionnaire for the details of this question’s requirement, response guidance and marking scheme.quality30.00%
Priceprice30.00%
Collaborative WorkingYou must read the Attachment 2d Quality questionnaire for the details of this question’s requirement, response guidance and marking scheme.quality20.00%
Urgent Large Scale EventsYou must read the Attachment 2d Quality questionnaire for the details of this question’s requirement, response guidance and marking scheme.quality30.00%
Evolving RequirementsYou must read the Attachment 2d Quality questionnaire for the details of this question’s requirement, response guidance and marking scheme.quality20.00%
Account Management DeliveryYou must read the Attachment 2d Quality questionnaire for the details of this question’s requirement, response guidance and marking scheme.quality30.00%
Technical DeliveryYou must read the Attachment 2d Quality questionnaire for the details of this question’s requirement, response guidance and marking scheme.quality30.00%

Participation

Conditions suppliers must meet to bid.

The conditions of participation relating to the legal and financial capacity are set out in the ITT, in the procurement specific questionnaire. The conditions of participation will be assessed in accordance with the assessment methodologies detailed in the procurement specific questionnaire and Attachment 2 How to tender.

The conditions of participation relating to technical capability are set out in the ITT, in the procurement specific questionnaire. The conditions of participation will be assessed in accordance with the assessment methodologies detailed in the procurement specific questionnaire and Attachment 2 How to tender.

Submission & procedure

Procedure
Open procedure

Award details· 4 awards

Awarded supplier(s), contract period and value as published in the award notice.

Awarded value

£150.0m

Award date

05 Jan 2026

Contract start

15 Jan 2026

Contract end

14 Jan 2030

Lots · 4 total

Divisions of the contract. Each lot can be awarded separately.

View all →
LotTitleEst. valueStatus
4Creative Strategy and Development£20.0mcomplete
5Content Production£70.0mcomplete
6Events£150.0mcomplete
8Marketing Audit and Advice£10.0mcomplete