Digital Media Buying Services (2025)
Estimated value
—
Awarded value
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Suppliers
1
Lots
2
Published
08 Apr 2025
Description
The University of Cumbria runs a number of multi-channels UG and PG (PGT, PGR and PGCE), B2B2C student recruitment marketing campaigns across a range of different target audiences, with the aim of raising awareness of, and stimulating desire for, the study opportunities offered. The ultimate objective is to grow matriculations and income to the University by increasing the number of applications from the UK. We are looking to engage the services of media agencies to deliver this provision.
Scope
- Reference
- 25-09
- Commercial tool
- Standalone contract
- Contract dates
option to extend for a further 1 year (based on performance)
- Main category
- services
- CPV classifications
- 79413000
- Contract locations
- North West England
Award criteria
Criteria the buyer will use to evaluate bids.
| Name | Description | Type | Weighting |
|---|---|---|---|
| — | — | price | — |
Submission & procedure
- Procedure
- Open procedure
Award details
Awarded supplier(s), contract period and value as published in the award notice.
Awarded value
—
Award date
—
Contract start
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Contract end
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Lots · 2 total
Divisions of the contract. Each lot can be awarded separately.
| Lot | Title | Est. value | Status |
|---|---|---|---|
| 1-Paid Media | 25-09 | — | cancelled |
| 2-Traditional Media | 25-09 | — | cancelled |