PS24310 - RAF067/2324 - Sequencing Net Zero Behaviors

***** THIS IS AN AWARD NOTICE, NOT A CALL FOR COMPETITION ***** This procurement is being concluded following a mini competition under Behavioural Science Call-off Framework - RAF067/2324 - PS24030. Brief Description of Requirement Achieving net zero by 2050 will involve wide-reaching transformation of the UK economy and is expected to be a valuable opportunity for the UK. It will improve our health, our quality of life and our overall prosperity. There are numerous individual actions - some one-off and some frequent - that people can take to support our transition to net zero and the government has committed to removing barriers and making it easier and more affordable to make green choices.