GB-London: Summative Evaluation for the War and the Mind Exhibition at IWM London

IWM is seeking a piece of research to undertake a summative evaluation of the War and the Mind exhibition that will aim to measure whether the exhibition's key messages and learning outcomes have been met and to what extent. The War and the Mind exhibition is intended to challenge visitors to rethink war through a psychological prism. Wars are not simply a quest to physically destroy or protect. They are fought within and for our minds. The evaluation should measure the extent to which visitors agree with the exhibition's social impact framework and what their experience has been like prior to their visit and afterwards. We would also like to explore how the exhibition's interpretative methodologies were received by visitors.