UK/ GB Tracking Survey of the Savings and Investments Market

NS&I needs to understand how it and its products fit among its competitors as well as show how consumer behaviour is changing over time with regards to their finances. NS&I, therefore, has an ongoing requirement for a quantitative tracking survey which gives robust understanding of the savings and investment market in the UK or GB. The survey must be robust, large scale, continued monthly, and is representative of the UK or GB adult population (including representing consumers that are not online). The survey needs to be an established survey and must have access to back data and trends. ### This contract was awarded on the 13th of March 2026 for a period of twelve months. ###