Brand Campaign for Horniman Museum and Gardens

The Horniman are looking to appoint a specialist marketing agency to create a vibrant, appealing and welcoming brand campaign. The springboard for the brand campaign is the delivery of the Horniman's Nature + Love project. This transformational project will inspire a greater understanding and appreciation for the world we all share. The Horniman wants to put visitors, rather than the collections or buildings, at the heart of the campaign. The brand campaign will launch with the opening of the Gardens attractions in early spring 2026. A second phase will run in winter 2026/27 with the reopening of the Natural History Gallery. We would expect to be able to continue using the campaign for a further three to five years. The total budget is up to £30,000 (excluding VAT), which includes any staffing costs and additional expenses.