GB-England: London

VisitBritain requires an inspirational promotional video to support international marketing activity, as well as for seeding through social media and ongoing use as part of marketing activity throughout the next two years of the this programme. The Britain brand has been absent from the Business visits sector for some five years, so this content will form part of a series of events and interventions through on and off line channels that will help to re-establish brand Britain back in the market, specifically aligned with the GREAT Britain campaign. Note that this project relates to International business events only and does not include sporting or cultural events. Business events can be defined as meetings, conferences, trade exhibitions