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ClosedCF · 357c800dfdc4

Further Education Teacher Recruitment - Lead Creative and Strategy Agency

Department for Education
Status
Closed
Estimated
—
Published
17 Dec 2024

Key facts

Notice ID
cf-e3a3942d-f23d-4abd-ae37-357c800dfdc4
CPV code
79340000 · Business services
Source
Contracts Finder

Timeline

  1. Published
    17 Dec 2024

Description

**UPDATE 7th Jan 2025** We will be holding a pre-market engagement session (via Teams) on Tues 14th January 2025 @ 2pm to give further details on this procurement. Please contact: christopher.maidment@education.gov.uk to receive an invite. The session (approx. 30mins) will be recorded for those unable to attend. The Department for Education require an agency to provide lead strategic and creative services for the Further Education (FE) teacher recruitment campaign. A sub-brand of the master 'teaching' brand, this campaign operates in a different space to schools, encouraging industry professionals to 'share their skills' by teaching in FE. Further Education is any education for people aged 16 and over who aren't studying for a degree. It offers a huge range of opportunities across vocational, technical and academic subjects, with many classes taught in true to life working environments. This is a really exciting brief and provides agencies with the opportunity to shape what is still a relatively new campaign at the very heart of the Government's 'opportunity - skills for growth' mission - with the provision of FE teachers essential to address skills gaps, boost productivity and support levelling up. FE workforce shortfalls have reached critical levels, with FE providers losing more teachers than they recruit, and total teacher numbers declining year on year despite recent increases in learners. The campaign is therefore a critical lever in helping to combat vacancies in the sector by ensuring a sufficient supply of high-quality teachers - with particular focus on those industries/subjects with the highest teaching vacancy rates. Teaching in Further Education provides an opportunity for those working in a huge range of professional industries (such as construction, healthcare, manufacturing) to share their valuable expertise with learners and help train up the next generation of learners in their field. The campaign therefore aims to increase the pool of skilled industry professionals that would consider becoming an FE teacher by improving attitudes (Awareness, understanding and perception) of FE teaching, and driving action to learn more and apply. We are seeking a strategic and creative agency that can build on the learnings from the current campaign, and develop a new insight based strategy and creative platform that will motivate audiences. The winning agency will develop new creative materials for paid media activity launching in 2026 in channels such as TV, radio, digital and social. We expect any approach to be a significant departure from the current campaign - which was developed for when the campaign first launched in 2022. An example from the previous TV advertising can be found in the links section of this notice. IMPORTANT: please see the 'Additional Text' section of this notice for details of how/where the competition will be launched, and how to register your organisation on the required platforms.

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2,966 noticesopen · sorted by deadline ascending
Page 16 of 149
Time to close
Value
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Notice
Closing this week20 notices
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4d
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4d
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£800k
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MO
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£140k
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CC
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Ysgol y Foryd and Ysgol Maes Owen - Windows Replacement
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FTS · Services
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R&D services· Published 30 Jun
4d
09 Jul
—
Estimated
Tender
CF
UO
UNIVERSITY OF MANCHESTER
Request for Information - Teaching Excellence Capability Consultancy - 2026-3526-TECC-SD-MW
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4d
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Estimated
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Postal & telecomms· Published 12 Jun
4d
09 Jul
£33k
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FTS · Services
SC
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SCC - KS - RFQ - Employment Support Services
R&D services· Published 18 Jun
4d
09 Jul
—
Estimated
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FTS · Services
PO
Post Office Limited
Post Office Branch - Arundel Drive
Postal & telecomms· Published 10 Jun
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09 Jul
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Police & Crime Commissioner for Merseyside & Chief Constable for Merseyside
Veterinary Services for Canines including Police Dogs
Health & social· Published 08 Jun
4d
09 Jul
—
Estimated
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4d
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£10k
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Howden Fence and Gate
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4d
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£3.5m
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Gateway Housing Association
Provision of Insurance and Related Services to Gateway Housing Association
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£250k
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LB
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Fortismere School WC Works
Construction work· Published 19 Jun
Page 16 of 149
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