TfL 96033 - Transport for London Brand Licensing and Development

Transport for LondoncontractContracts FinderRef CW45957SME suitableVCSE suitablecomplete

Estimated value

£7.9m

Awarded value

£4.7m

Awarded 07 Feb 2023

Suppliers

1

Lots

1

1 awarded

Published

12 Aug 2025

Deadline 07 Feb 2023

Description

This is a service concession contract. TfL's instantly recognisable map and roundels are known across the world for their simple and effective style with a long heritage dating back to the mid-1800s. The roundel is recognised across the world, seen as a symbol of London and the UK. The Underground map was first created in 1933 and paved the way for cities around the world to create similar maps to help travellers get around. The licensing partner will help TfL go further with their plans to bring London's iconic transport provider to the world with exciting brand partnerships and products within the UK and Overseas territories.

Scope

Reference
CW45957
Total value
£7,875,562 excluding VAT
Commercial tool
Standalone contract
Contract dates
30 Mar 2023 to 30 Mar 2028
CPV classifications
79413000
Particular suitability
Small and medium-sized enterprises (SME)Voluntary, community and social enterprises (VCSE)

Submission & procedure

Submission deadline
07 Feb 2023, 12:00 am

Award details

Awarded supplier(s), contract period and value as published in the award notice.

Awarded value

£4.7m

Award date

07 Feb 2023

Contract start

30 Mar 2023

Contract end

30 Mar 2028