TfL 96033 - Transport for London Brand Licensing and Development
Estimated value
£7.9m
Awarded value
£4.7m
Suppliers
1
Lots
1
Published
12 Aug 2025
Description
This is a service concession contract. TfL's instantly recognisable map and roundels are known across the world for their simple and effective style with a long heritage dating back to the mid-1800s. The roundel is recognised across the world, seen as a symbol of London and the UK. The Underground map was first created in 1933 and paved the way for cities around the world to create similar maps to help travellers get around. The licensing partner will help TfL go further with their plans to bring London's iconic transport provider to the world with exciting brand partnerships and products within the UK and Overseas territories.
Scope
- Reference
- CW45957
- Total value
- £7,875,562 excluding VAT
- Commercial tool
- Standalone contract
- Contract dates
- 30 Mar 2023 to 30 Mar 2028
- CPV classifications
- 79413000
- Particular suitability
- Small and medium-sized enterprises (SME)Voluntary, community and social enterprises (VCSE)
Submission & procedure
- Submission deadline
- 07 Feb 2023, 12:00 am
Award details
Awarded supplier(s), contract period and value as published in the award notice.
Awarded value
£4.7m
Award date
07 Feb 2023
Contract start
30 Mar 2023
Contract end
30 Mar 2028