Media Agency Services

British Film InstitutecontractFind a TenderRef ocds-h6vhtk-0487f432014L0024active
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Estimated value

services

Awarded value

Suppliers

1

Lots

1

1 awarded

Published

12 Mar 2025

Description

The BFI is seeking an experienced media agency to deliver all-channel and all-business area paid media planning, buying and campaign delivery and optimisation, with a focus on digital channels. The business areas include all under the BFI brand, nationally and internationally, but excludes Global Screen Fund and other BFI funded partner projects eg Escapes. Each business area operates with discreet KPIs and within a variety of parameters and have separate but often over-lapping audiences all engaged at some level with the BFI brand and experience. An essential requirement for a media agency is experience of working with a complex, overarching brand that operates multiple touchpoints for customers and audiences, in an arts, heritage, film, TV, government or education environment. The successful agency must be able to demonstrate previous experience of achieving a range of KPIs and campaign metrics within multiple campaign briefs, including commercial and engagement.

Scope

Reference
2024-386
Commercial tool
Standalone contract
Contract dates

Potential 2 year extension.

Main category
services
CPV classifications
79340000
79413000
79342000
Contract locations
London

Award criteria

Criteria the buyer will use to evaluate bids.

NameDescriptionTypeWeighting
Quality80quality
Cost20cost

Submission & procedure

Procedure
Restricted procedure

Award details

Awarded supplier(s), contract period and value as published in the award notice.

Awarded value

Award date

Contract start

Contract end

Awarded to