GB-London: BTA847 GCC Segmentation Review
British Tourist Authority t/a VisitBritain/VisitEnglandcontractContracts Finder ↗Ref BIP276692124complete
Estimated value
£35k
Awarded value
£35k
Awarded 31 Aug 2017
Suppliers
1
Lots
1
1 awarded
Published
04 Sept 2017
Deadline 31 Aug 2017
Description
Module 1: Conduct quantitative fieldwork in GCC (UAE and Saudi Arabia used as a proxy for this region) using a pre-defined 20 minute questionnaire. Module 2: Analyse the data using a statistical segmentation tool, creating pen portraits and a typing tool.
Scope
- Reference
- BIP276692124
- Total value
- £35,000 excluding VAT
- Commercial tool
- Standalone contract
- Contract dates
- 03 Sept 2017 to 30 Nov 2017
- CPV classifications
- 79310000
Submission & procedure
- Submission deadline
- 31 Aug 2017, 11:00 pm
Award details
Awarded supplier(s), contract period and value as published in the award notice.
Awarded value
£35k
Award date
31 Aug 2017
Contract start
03 Sept 2017
Contract end
30 Nov 2017
Awarded to