GMCA 1145 Phase II Little Lion Research evaluation of GM leadership programme for SMEs

An evaluation of OPEN SME delivery for Phase II of the programme. The evaluation needs to: • Assess the extent to which 2024/25 delivery meets the strategic aims set out in MMU's OPEN SME Phase 2 delivery plan; these being to enlarge, extend, enhance, engage, and empower OPEN SME users through developments in the site content and functionality. • Give the MMU team evidence on what OPEN SME content to refresh and/or redesign, and what material could be added to the site. • Generate data that is comparable to evaluation data collected to date so that the evolution of OPEN SME can be described and assessed. • Assess OPEN SME's integration with other business support services in GM given the website will become separate to other funded business support services. • Fill gaps in the knowledge base around how to engage GM SMEs in leadership and management training, and the impact support has on SMEs' economic performance.