(NU/1589-3) CRM platform to manage marketing automation, lead nurturing and lead generation

Newcastle University Marketing Department is seeking to appoint a supplier to work on the next phase of our marketing automation and CRM integration, which will support the optimisation of specific elements of the platform, as well as the introduction of new functionality, to further support the future growth of the organisation - nationally and internationally. The supplier needs to have ability to support tactically, strategically and with implementation of new functionality as Newcastle University marketing department and the chosen platform develops. A Dynamic Purchasing System (NU1589) has been set up to invite qualifying members to participate in further competitions for the university's marketing activities. This is a further competition from the Newcastle University Marketing Dynamic Purchasing System (DPS).