Reputation & Identity: Brand Development Strategy & Design Phase
Estimated value
—
services
Awarded value
—
Suppliers
2
2 SME
Lots
2
2 awarded
Published
27 Apr 2021
Description
The Museum required marketing consultancy services to help develop a compelling brand proposition and strategy and a clear verbal and visual identity.
Scope
- Reference
- ocds-h6vhtk-02aaa8
- Commercial tool
- Standalone contract
- Contract dates
- 08 Aug 2021 to 31 Mar 2022
- Main category
- services
- CPV classifications
- 79413000
- Contract locations
- London
Award criteria
Criteria the buyer will use to evaluate bids.
| Name | Description | Type | Weighting |
|---|---|---|---|
| Understanding of the Brief | 40 | quality | — |
| Methodology for Lot 1 | 40 | quality | — |
| Key experience of project team | 20 | quality | — |
| Price within fee budget (pass/fail) | 0 | cost | — |
| Methodology for Lot 2 | 40 | quality | — |
| Key experience of the project team | 20 | quality | — |
| Price within fixed fee budget (pass/fail) | 0 | cost | — |
Submission & procedure
- Procedure
- Restricted procedure
Award details· 2 awards
Awarded supplier(s), contract period and value as published in the award notice.
Awarded value
—
Award date
—
Contract start
—
Contract end
—
Lots · 2 total
Divisions of the contract. Each lot can be awarded separately.
| Lot | Title | Est. value | Status |
|---|---|---|---|
| 1 | Brand Strategy | — | cancelled |
| 2 | Brand Update and Roll-out | — | cancelled |