Visit Sunderland Tourism Campaign

Award Notice - Under Threshold As part of the Council's 10-year tourism strategy, developed with partners and launched in May 2025, the Council are delivering a series of themed campaigns aligned to major events and seasonal activity - celebrating the diversity and strengths of the city. These campaigns highlight sport, music, food, culture and heritage, with activity running through to spring 2026. The Council requires a agency support to develop a targeted, creative campaign that engages visitors - and encourages them to make the most of their time in Sunderland.