BTA2176 - Search engine optimization Marketing for VB and VW Web
Estimated value
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services
Awarded value
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Suppliers
1
1 SME
Lots
1
1 awarded
Published
15 Jan 2026
Description
Search engine optimisation (SEO) for the VisitBritain and VisitEngland websites, with the objectives of increasing VisitBritain/VisitEngland’s visibility and organic and paid traffic across search engines. The main remit will be to deliver across B2C, B2B, Corporate, and Commercial VisitBritain/ VisitEngland websites as and when required.
Scope
- Reference
- BTA2176
- Commercial tool
- Standalone contract
- Main category
- services
- CPV classifications
- 72222300
- Contract locations
- Scotland
Award criteria
Criteria the buyer will use to evaluate bids.
| Name | Description | Type | Weighting |
|---|---|---|---|
| Technical | 65 | quality | — |
| Social Value | 10 | quality | — |
| — | 25 | price | — |
Submission & procedure
- Procedure
- Award procedure without prior publication of a call for competition
Award details
Awarded supplier(s), contract period and value as published in the award notice.
Awarded value
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Award date
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Contract start
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Contract end
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Awarded to