BTA2176 - Search engine optimization Marketing for VB and VW Web
British Tourist Authority t/a VisitBritain/VisitEnglandcontractContracts Finder ↗Ref CF-0022900D4L000000DloEUASSME suitablecomplete
Estimated value
£668k
Awarded value
£668k
Awarded 26 Nov 2025
Suppliers
1
Lots
1
1 awarded
Published
13 Jan 2026
Deadline 20 Oct 2025
Description
Search engine optimisation (SEO) for the VisitBritain and VisitEngland websites, with the objectives of increasing VisitBritain/VisitEngland's visibility and organic and paid traffic across search engines. The main remit will be to deliver across B2C, B2B, Corporate, and Commercial VisitBritain/ VisitEngland websites as and when required.
Scope
- Reference
- CF-0022900D4L000000DloEUAS
- Total value
- £667,925 excluding VAT
- Commercial tool
- Standalone contract
- Contract dates
- 24 Nov 2025 to 23 Nov 2026
- CPV classifications
- 72222300
- Particular suitability
- Small and medium-sized enterprises (SME)
Submission & procedure
- Submission deadline
- 20 Oct 2025, 11:00 am
Award details
Awarded supplier(s), contract period and value as published in the award notice.
Awarded value
£668k
Award date
26 Nov 2025
Contract start
24 Nov 2025
Contract end
23 Nov 2026
Awarded to