ID 3545980 - DAERA - Northern Ireland Climate Action advertising campaign
Estimated value
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Awarded value
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Suppliers
1
Lots
1
Published
24 Sept 2021
Description
The Department for Agriculture, Environment and Rural Affairs (DAERA) (the Client) wishes to appoint a Contractor to deliver advertising and related services for campaign advertising. The overall purpose of this campaign is to engage audiences with climate change issues and drive awareness of the benefits and opportunities in taking action to tackle climate change, and specifically to engage people with DAERA’s Northern Ireland Climate Action (NICA) initiative, which is being promoted primarily through DAERA’s public-facing MyNI website and social media channels: MyNI facebook MyNI twitter MyNI Instagram and Farming MyNI facebook group
Scope
- Reference
- ID 3545980
- Commercial tool
- Standalone contract
- Contract dates
The Client may, no later than two Months prior to the Initial Contract Period Expiry Date, give notice in writing to the Contractor to invite the Contractor to agree to extend the Contract for any period up to and including two periods of 12 months commencing from the Initial Contract Period Expiry Date.
- Main category
- services
- CPV classifications
- 793400007934140079341200
- Contract locations
- Northern Ireland
Award criteria
Criteria the buyer will use to evaluate bids.
| Name | Description | Type | Weighting |
|---|---|---|---|
| AC1 Strategic Solution | 20.3 | quality | — |
| AC2 Media Strategy, Rationale and Media Plan | 25.2 | quality | — |
| AC3 Proposals for Research and Evaluation | 9.8 | quality | — |
| AC4 Key Personnel Experience | 9.8 | quality | — |
| AC5 Business Continuity | 4.9 | quality | — |
| AC6 Total Media Cost | 20 | cost | — |
| AC7 Average Hourly Rate | 10 | cost | — |
Submission & procedure
- Procedure
- Open procedure
Award details
Awarded supplier(s), contract period and value as published in the award notice.
Awarded value
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Award date
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Contract start
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Contract end
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