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S&

SOCIAL & MARKET STRATEGIC RESEARCH LIMITED

Hull
SME

SMSR is a social research agency that conducts public interest and social policy research for various sectors including police, local government, and health providers. They focus on providing insights that inform decision-making and improve people's lives.

smsr.co.uk ↗

Summary from the supplier’s website — unverified

Compare peers
Awarded
£1.5m
Live
5
Buyers
8
12m
£585k
At a glance
  • Quick answer
Profile
  • Social value
  • ESG & policies
  • Capabilities
  • Buyer references
  • Accreditations
Track record · verified
  • KPI performance
  • Contracts5 / 10
  • Top buyers8
  • Category mix
  • Geography
  • Peers5
Trust & risk
  • Red flags0
  • Compliance
  • Modifications
  • News
Company
  • Companies House
  • Financial
  • Org tree
Quick answer — SOCIAL & MARKET STRATEGIC RESEARCH LIMITEDUpdated 13 Jul 2026

At a glance · for buyers and watchdogs

SOCIAL & MARKET STRATEGIC RESEARCH LIMITED has won £1.5m across 8 public-sector buyers, with 5 live contracts. No active Companies House risk flags.

Why: top buyer 7 Forces Procurement at 42% · 0 active risk flags · 0 modifications.

Decision signals
0Active red flags
ActiveCompany status
5 of 10Live contracts
42%Top-buyer concentration
—Category exposure
0Contract modifications
If you're a buyer:CapabilitiesReferencesKPIComplianceWatchdog?FlagsModificationsConcentrationNews

Social value

Commitments mapped to the Government Social Value Model themes.

⚑ Self-reported
—

No social-value commitments yet

Jobs, skills, environmental, inequality and community commitments appear here once a claimed supplier attributes them to awarded contracts, or once we detect them on the supplier’s website.

ESG & policies vault · 0/5

Key governance & sustainability policies. Published documents link out; missing ones are greyed.

↔ Cross-checked
Net-zero planNot provided✓
Modern slavery statementNot provided✓
EDI policyNot provided✓
Anti-briberyNot provided✓
Data protectionNot provided✓

Capabilities

What this supplier does, where they sit, who they sell to.

◐ From website & notices
Sectors served · 2/8
Central government✓
Local government✓
NHS & health✓
Housing✓
Utilities & energy✓
Financial services✓
Education✓
Defence✓
Services · 12
Telephone interviewing
Postal surveys
Mystery shopping
Reflector groups
Workshops
Reporting
Face to face interviewing (CAPI)
Web-based surveys (CAWI)
Focus groups
In-depth interviews
Data analysis
Questionnaire design

Extracted automatically from smsr.co.uk on Jul 2026. Not independently verified — treat as the supplier’s own marketing claims.

Case studies

Delivery stories the supplier has published, with sector and outcome.

⚑ Self-reported
—

No case studies yet

Once a claimed supplier publishes delivery stories — the buyer, the sector, what was delivered and the outcome — they appear here.

Buyer references

Named public-sector contacts who have agreed to act as a reference.

✓ Confirmed by buyer
—

No buyer references yet

Public-sector buyers can confirm they'll act as a reference for this supplier. Confirmed references — with the contract they relate to — show here.

Accreditations & memberships

Independently issued. Verification dates cross-checked against issuer registers.

↔ Cross-checked
—

No accreditations recorded

B-Corp, ISO, Cyber Essentials, Living Wage and similar credentials appear here once added by a claimed supplier and cross-checked against the issuing register.

KPI performance

Delivery, budget and satisfaction scores reported quarterly by buyers.

✓ Verified
84

No verified KPI scores yet

Once buyers report contract KPIs — delivery on time, on budget, satisfaction, adoption and accessibility — a weighted grade and breakdown appear here.

Contracts · 5 live · 5 historic

Pulled from Contracts Finder & Find a Tender. Most recent first.

✓ From notices
TitleBuyerCPVAwardedValueTermStatus
Public Engagement and Satisfaction Surveys for West Yorkshire Police
West Yorkshire Police—01 Jan 2026£585k3 yrspending
HNYICB - Tobacco, Alcohol and Obesity Programme - Research Insights, Surveys and Campaign Evaluation
NHS HUMBER & NORTH YORKSHIRE ICB7941900027 Jan 2025£52k2 yrsLive
Precept Surveys
Devon & Somerset Fire & Rescue Service7931100016 Sept 2024£50k4 yrsLive
Victim Satisfaction Surveys
Warwickshire Police7931100001 Apr 2024£35k12 moClosed
DPCC - Annual User Satisfaction Surveys on behalf of Strategic Development, Tasking & Co-ordination Command
Durham Constabulary7321000004 Apr 2022£150k4 yrsClosed
7F-2020-0142 - Public Views and Experiences of Policing
7 Forces Procurement7311000031 Oct 2020£625k4 yrsClosed
Public Views and Experience of Policing and Criminal Justice in Essex
Kent Police and Essex Police Procurement Services7300000003 Apr 2017—3 yrsClosed
PROVISION OF ANNUAL USER SATISFACTION SURVEYS ON BEHALF OF STRATEGIC DEVELOPMENT, TASKING & CO-ORDINATION COMMAND
Durham Constabulary————Live
Public Engagement and Satisfaction Surveys for West Yorkshire Police
West Yorkshire Police————Live
User Satisfaction Surveys
Police And Crime Commissioner For Durham————Live
Total live value £102k · mean award £150k

Top buyers · 8 buyers · top 3 = 91%

Share of awarded value. Concentration fires above 40% for any single buyer.

✓ From notices
1
7 Forces Procurement
1 contract
42%
since 2020
2
West Yorkshire Police
2 contracts
39%
since 2025
3
Durham Constabulary
2 contracts
10%
since 2022
4
NHS HUMBER & NORTH YORKSHIRE ICB
1 contract
3%
since 2025
5
Devon & Somerset Fire & Rescue Service
1 contract
3%
since 2024
6
Warwickshire Police
1 contract
2%
since 2023
7
Kent Police and Essex Police Procurement Services
1 contract
0%
since 2017
8
Police And Crime Commissioner For Durham
1 contract
0%

Geography

Distribution of awarded value by buyer region.

✓ From notices
UK · schematic only
Eastern1 contract
50%
Yorkshire2 contracts
46%
South West1 contract
4%
North East1 contract
0%
Region resolved for 84% of awarded value (by buyer postcode); the remainder lacks a usable address.

Peers

Suppliers with overlapping CPVs & buyers (last 24m). SOCIAL & MARKET STRATEGIC RESEARCH LIMITED highlighted.

✓ From notices
SupplierSME?Awarded · 24mContracts
XE
XEWLI LIMITED
Yes£19.9m1
I(
Ipsos (Market Research) Ltd
No£7.5m7
BR
BMG RESEARCH LTD
No£4.1m3
WU
WSP UK Limited
No£3.3m3
PF
People For Research Limited
Yes£3.0m1
S&
SOCIAL & MARKET STRATEGIC RESEARCH LIMITED
Yes£585k—
Compare peers →

Red flags · 0 active

Automated scan of Companies House status, charges and insolvency records.

✓ Verified
✓ Clean. No active risk signals from Companies House status, charges or insolvency records.

Compliance scorecard

Derived from Companies House filings — not a full supplier-assurance check.

↔ Cross-checked
Trading status
Active
Live at Companies House
Annual accounts
Up to date
Last made up to 31 Jul 2025
Confirmation statement
Up to date
Next due 24 Oct 2026
Outstanding charges
0
No charges registered
Insolvency history
None
No insolvency cases registered
Certifications (ISO, Cyber Essentials, Living Wage, B-Corp, modern-slavery) are supplier self-reported and appear once a claimed profile adds them.

Modifications

Variations to awarded contracts logged under Procurement Act 2023 s.74.

✓ From notices
±

No modifications recorded

No published contract variations for this supplier. Modification notices appear here as they are issued under the Procurement Act 2023.

News mentions

UK trade press & nationals, matched to this supplier.

◰

No news mentions found

We haven't matched any recent UK press coverage to this supplier. Mentions appear here automatically as they're published.

Companies House

Live sync — registered details, directors, PSC and SIC codes.

✓ Live sync

Registered details

Company no.
02608951
Status
Active
Type
Private limited
Incorporated
09 May 1991
Reg. office
Norwich House, 1 Savile Street, Hull, East Yorkshire, HU1 3ES
SIC codes
73200
Last accounts
31 Jul 2025
Next accounts due
30 Apr 2027

Directors & PSC

  • HORNBY, Darren — director
    Appointed 29 Jan 2009
  • Smsr Uk Limited — person with significant control
    ownership of shares 25 to 50 percent
  • Mr Darren Hornby — person with significant control
    ownership of shares 25 to 50 percent · voting rights 25 to 50 percent · right to appoint and remove directors
  • Mr Jae Saleh — person with significant control
    ownership of shares 25 to 50 percent · voting rights 25 to 50 percent · right to appoint and remove directors

Financial

Filed accounts from Companies House.

↔ From Cos House
£

No financial filings on record

Turnover, profit and headcount appear here once audited or micro-entity accounts are filed at Companies House.

Org tree

Group structure and ownership.

↔ From Cos House
SOCIAL & MARKET STRATEGIC RESEARCH LIMITED
02608951 · this company

Independent. No parent company or subsidiaries recorded at Companies House for this entity.