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BI

BEHAVIOURAL INSIGHTS LTD

R&D services · London
Large

Behavioural Insights Team is a global research and innovation consultancy that uses a deep understanding of human behaviour to improve people's lives. They offer services in insight, intervention, evaluation, and capacity building.

bi.team ↗

Summary from the supplier’s website — unverified

Compare peers
Awarded
£33.0m
Live
15
Buyers
66
12m
£557k
At a glance
  • Quick answer
Profile
  • Social value
  • ESG & policies
  • Capabilities6
  • Buyer references
  • Accreditations
Track record · verified
  • KPI performance
  • Contracts15 / 143
  • Top buyers66
  • Category mix
  • Geography
  • Peers5
Trust & risk
  • Red flags0
  • Compliance
  • Modifications
  • News
Company
  • Companies House
  • Financial
  • Org tree
Quick answer — BEHAVIOURAL INSIGHTS LTDUpdated 06 Jul 2026

At a glance · for buyers and watchdogs

BEHAVIOURAL INSIGHTS LTD has won £33.0m across 66 public-sector buyers, with 15 live contracts. No active Companies House risk flags.

Why: top buyer Department for Culture, Media and Sport at 18% · 55% in R&D services · 0 active risk flags · 0 modifications.

Decision signals
0Active red flags
ActiveCompany status
15 of 143Live contracts
18%Top-buyer concentration
55%Category exposure
0Contract modifications
If you're a buyer:CapabilitiesReferencesKPIComplianceWatchdog?FlagsModificationsConcentrationNews

Social value

Commitments mapped to the Government Social Value Model themes.

⚑ Self-reported
—

No social-value commitments yet

Jobs, skills, environmental, inequality and community commitments appear here once a claimed supplier attributes them to awarded contracts, or once we detect them on the supplier’s website.

ESG & policies vault · 0/5

Key governance & sustainability policies. Published documents link out; missing ones are greyed.

↔ Cross-checked
Net-zero planNot provided✓
Modern slavery statementNot provided✓
EDI policyNot provided✓
Anti-briberyNot provided✓
Data protectionNot provided✓

Capabilities

What this supplier does, where they sit, who they sell to.

◐ From website & notices
Services · 4
InsightWe use a range of strategies to turn complex challenges into solvable problems. ↗InterventionWe design interventions that solve real-world problems using a deep understanding of human behaviour. ↗EvaluationWe help you iteratively improve solutions and evaluate their effectiveness. ↗Capacity buildingWe help organizations develop skills to challenge assumptions and measure impact. ↗
Frameworks & DPS · 6 from notices
  • COVID-19 Response Support workDepartment of Health and Social Care (T&T) · £1.0m
  • VRU-Hospital Based Youth Work Evaluation PartnerMayor's Office for Policing and Crime · £250k
  • UID10909 Rochdale Behaviour Change ProgrammeRochdale Metropolitan Borough Council · £80k
  • ITT: Good Recruitment for Older Workers: Understanding and improving recruitment language, imagery and messagingCENTRE FOR AGEING BETTER LIMITED · £59k
  • Behavioural Insights - Capacity BuildingCornwall Council · £50k
  • NETS Behavioural InsightsHealth Education England · £48k

Extracted automatically from bi.team on Jul 2026. Not independently verified — treat as the supplier’s own marketing claims.

Case studies · 1

Delivery stories from the supplier’s website. Clients are not yet cross-checked against award records.

◐ From supplier website
How can better messaging increase school attendance in the UK?BIT designed and implemented a behaviourally-informed intervention to improve attendance rates in UK schools. ↗

Extracted automatically from bi.team on Jul 2026. Not independently verified — treat as the supplier’s own marketing claims.

Buyer references

Named public-sector contacts who have agreed to act as a reference.

✓ Confirmed by buyer
—

No buyer references yet

Public-sector buyers can confirm they'll act as a reference for this supplier. Confirmed references — with the contract they relate to — show here.

Accreditations & memberships

Independently issued. Verification dates cross-checked against issuer registers.

↔ Cross-checked
—

No accreditations recorded

B-Corp, ISO, Cyber Essentials, Living Wage and similar credentials appear here once added by a claimed supplier and cross-checked against the issuing register.

KPI performance

Delivery, budget and satisfaction scores reported quarterly by buyers.

✓ Verified
84

No verified KPI scores yet

Once buyers report contract KPIs — delivery on time, on budget, satisfaction, adoption and accessibility — a weighted grade and breakdown appear here.

Contracts · 15 live · 128 historic

Pulled from Contracts Finder & Find a Tender. Most recent first.

✓ From notices
TitleBuyerCPVAwardedValueTermStatus
Designing a Behavioural Framework for Emergencies: Common Principles and Tailore
DEPARTMENT FOR ENVIRONMENT, FOOD AND RURAL AFFAIRS7931500020 Jan 2026£30k3 moClosed
Understanding Public Awareness & Behavioural Barriers to Invasive NNS campaigns
DEPARTMENT FOR ENVIRONMENT, FOOD AND RURAL AFFAIRS7931500020 Jan 2026£50k4 moClosed
Consumer Confidence and Control
Information Commissioner's Office7930000001 Nov 2025£97k5 moClosed
Understanding Acas Helpline Caller Behaviour
UK SHARED BUSINESS SERVICES LIMITED7321000017 Dec 2025£68k3 moClosed
Understanding and Overcoming Barriers to Officer Uptake and Lifetime Use of Technology in Operational Environments
Home Office7321000009 Dec 2025£95k4 moClosed
Behavioural Insights Framework For Animal Health and Welfare System
DEPARTMENT FOR ENVIRONMENT, FOOD AND RURAL AFFAIRS7320000007 Nov 2025£142k5 moClosed
Public Attitudes to Commercial Forestry
DEFRA7931500030 Oct 2025£75k5 moClosed
ESCC Road Safety Behaviour Programme
East Sussex County Council8000000016 Mar 2025£120k2 yrsLive
Public Sector Reform (PSR) Test and Learn Wave One
Cabinet Office7311000019 Mar 2025£166k—Closed
BIT- Behavioural Insights: Methods and Tools for EDI whole day session
National Audit Office8051000014 Mar 2025£14k2 moClosed
Total live value £1.5m · mean award £231k1–10 of 143

Top buyers · 66 buyers · top 3 = 46%

Share of awarded value. Concentration fires above 40% for any single buyer.

✓ From notices
1
Department for Culture, Media and Sport
2 contracts
18%
since 2019
2
Crown Commercial Service
5 contracts
16%
since 2014
3
Department for Education
6 contracts
11%
since 2017
4
Cabinet Office
4 contracts
10%
since 2018
5
Department for Business and Trade
1 contract
8%
since 2024
6
Ministry of Defence, DIO,
6 contracts
4%
since 2018
7
UK SHARED BUSINESS SERVICES LIMITED
17 contracts
4%
since 2018
8
Department of Health and Social Care (T&T)
4 contracts
3%
since 2020
9
Competition and Markets Authority
4 contracts
3%
since 2017
10
OFCOM
5 contracts
3%
since 2023

Category mix

CPV-division share of last-12m awarded value. Single-category exposure: 55%.

✓ From notices
R&D services73
55%
Business services79
45%

Geography

Distribution of awarded value by buyer region.

✓ From notices
UK · schematic only
London61 contracts
61%
North West13 contracts
25%
South West21 contracts
7%
South East4 contracts
3%
West Midlands5 contracts
2%
Yorkshire5 contracts
2%
North East2 contracts
1%
Wales1 contract
0%
Region resolved for 71% of awarded value (by buyer postcode); the remainder lacks a usable address.

Peers

Suppliers with overlapping CPVs & buyers (last 24m). BEHAVIOURAL INSIGHTS LTD highlighted.

✓ From notices
SupplierSME?Awarded · 24mContracts
DE
Deloitte LLP
No£200.3m2
PC
PA Consulting
No£150.0m1
IR
IFF Research
No£10.4m1
BP
Baringa Partners LLP
No£10.0m1
AI
Ambition Institute
Yes£9.3m2
BI
BEHAVIOURAL INSIGHTS LTD
No£557k—
Compare peers →

Red flags · 0 active

Automated scan of Companies House status, charges and insolvency records.

✓ Verified
✓ Clean. No active risk signals from Companies House status, charges or insolvency records.

Compliance scorecard

Derived from Companies House filings — not a full supplier-assurance check.

↔ Cross-checked
Trading status
Active
Live at Companies House
Annual accounts
Up to date
Last made up to 31 Mar 2025
Confirmation statement
Due in -15d
Next due 27 Jun 2026
Outstanding charges
0
No charges registered
Insolvency history
None
No insolvency cases registered
Certifications (ISO, Cyber Essentials, Living Wage, B-Corp, modern-slavery) are supplier self-reported and appear once a claimed profile adds them.

Modifications

Variations to awarded contracts logged under Procurement Act 2023 s.74.

✓ From notices
±

No modifications recorded

No published contract variations for this supplier. Modification notices appear here as they are issued under the Procurement Act 2023.

News mentions

UK trade press & nationals, matched to this supplier.

◰

No news mentions found

We haven't matched any recent UK press coverage to this supplier. Mentions appear here automatically as they're published.

Companies House

Live sync — registered details, directors, PSC and SIC codes.

✓ Live sync

Registered details

Company no.
08567792
Status
Active
Type
Private limited
Incorporated
13 Jun 2013
Reg. office
58 Victoria Embankment, London, EC4Y 0DS
SIC codes
72200
Last accounts
31 Mar 2025
Next accounts due
31 Dec 2026

Directors & PSC

  • SALOMON, Sebastian Fernando — director
    Appointed 07 Aug 2025
  • ELLISON, Jane Elizabeth — director
    Appointed 22 Jan 2024
  • LEWIS, Jacqueline — secretary
    Appointed 07 Nov 2022
  • CHITTENDEN, Andrew John — director
    Appointed 01 Nov 2022
  • INAN, Hurol — director
    Appointed 01 Nov 2022
  • RICHARDS, Edward Charles — director
    Appointed 25 Apr 2022
  • Nesta — person with significant control
    ownership of shares 75 to 100 percent · voting rights 75 to 100 percent

Financial

Filed accounts from Companies House.

↔ From Cos House
£

No financial filings on record

Turnover, profit and headcount appear here once audited or micro-entity accounts are filed at Companies House.

Org tree

Group structure and ownership.

↔ From Cos House
BEHAVIOURAL INSIGHTS LTD
08567792 · this company

Independent. No parent company or subsidiaries recorded at Companies House for this entity.