Supplier · Peer benchmark
Peer comparison
How Fresh Direct stacks up against suppliers competing for the same workloads — based on overlap with its 20 signature CPV codes over the last 24 months.
Value band:
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CohortFresh Direct(You)Sysco GB Limited (Brakes)HoldsworthHovis LimitedPaynes DairiesBestWay Limited
iAuto-picked from 20 signature CPV codes · last 24 months overlap
Metric | SG Sysco GB Limited (Brakes) Peer · rank #1 | FD Fresh Direct (You) · target supplier | HO Holdsworth Peer · rank #3 | HO Hovis Limited Peer · rank #4 | PD Paynes Dairies Peer · rank #5 | BE BestWay Limited Peer · rank #6 |
|---|---|---|---|---|---|---|
01ActivityVolume, scale, freshness | ||||||
| 12-month contractedAward value, last 12m | £7.2m | — | — | — | — | — |
| Framework headroomPer-supplier share of framework ceilings | — | — | — | — | — | — |
| Total awarded (lifetime)All time, all contracts | £7.9m | — | £63.6m | £39.4m | £3.3m | £3.0m |
| Contracts won (12m)Distinct awards last year | 3 | — | — | 1 | — | |
How to read a target cell
The target column carries a delta — value compared to the peer median for that row. Direction-of-good varies by metric, so deltas are neutral.
Peer cell£499m(peer median £255m)
→
Target cell£11.7m(−97% vs median)
Money:
£N.Nm, £Nk, £N.NbnPercent: 42% · pp delta: (+12pp)Day delta: (−149 days) · missing: —