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PRELOADED Limited

London
Large

PRELOADED Limited is a Next-Generation Play Company that creates interactive play experiences connecting audiences with brands, IP, and culture. They specialize in various forms of play, including playful attractions, connected toys, and immersive experiences.

preloaded.com ↗

Summary from the supplier’s website — unverified

Compare peers
Awarded
£8.2m
Live
1
Buyers
5
12m
—
At a glance
  • Quick answer
Profile
  • Social value
  • ESG & policies
  • Capabilities
  • Buyer references
  • Accreditations
Track record · verified
  • KPI performance
  • Contracts1 / 6
  • Top buyers5
  • Category mix
  • Geography
  • Peers5
Trust & risk
  • Red flags0
  • Compliance
  • Modifications
  • News
Company
  • Companies House
  • Financial
  • Org tree
Quick answer — PRELOADED LimitedUpdated 20 Jul 2026

At a glance · for buyers and watchdogs

PRELOADED Limited has won £8.2m across 5 public-sector buyers, with 1 live contract. No active Companies House risk flags.

Why: top buyer ORDNANCE SURVEY LIMITED at 77% · 0 active risk flags · 0 modifications.

Decision signals
0Active red flags
ActiveCompany status
1 of 6Live contracts
77%Top-buyer concentration
—Category exposure
0Contract modifications
If you're a buyer:CapabilitiesReferencesKPIComplianceWatchdog?FlagsModificationsConcentrationNews

Social value

Commitments mapped to the Government Social Value Model themes.

⚑ Self-reported
—

No social-value commitments yet

Jobs, skills, environmental, inequality and community commitments appear here once a claimed supplier attributes them to awarded contracts, or once we detect them on the supplier’s website.

ESG & policies vault · 0/5

Key governance & sustainability policies. Published documents link out; missing ones are greyed.

↔ Cross-checked
Net-zero planNot provided✓
Modern slavery statementNot provided✓
EDI policyNot provided✓
Anti-briberyNot provided✓
Data protectionNot provided✓

Capabilities

What this supplier does, where they sit, who they sell to.

◐ From website & notices
Services · 8
Playful AttractionsBringing interactive play to public spaces that drive footfall, connection, and repeat engagement. ↗
Experiential RetailTransforming retail spaces into immersive brand worlds that give people a reason to show up.
Smart Toys & Connected PlayExtending play into the physical world through connected objects, toys, and peripherals.
WearablesPioneering eyes-up, context-aware play powered by GenAI and wearable computing. ↗
GamificationTurning spaces, products, and services into games with loops, progression, and purpose built in.
Spatial & XRDesigning and building XR experiences from VR worlds to AR storytelling.
Playful AppsDesigning mobile play that earns attention and keeps it.
Virtual & Connected WorldsBuilding native play for the platforms that define how a generation connects.

Extracted automatically from preloaded.com on Jul 2026. Not independently verified — treat as the supplier’s own marketing claims.

Case studies

Delivery stories the supplier has published, with sector and outcome.

⚑ Self-reported
—

No case studies yet

Once a claimed supplier publishes delivery stories — the buyer, the sector, what was delivered and the outcome — they appear here.

Buyer references

Named public-sector contacts who have agreed to act as a reference.

✓ Confirmed by buyer
—

No buyer references yet

Public-sector buyers can confirm they'll act as a reference for this supplier. Confirmed references — with the contract they relate to — show here.

Accreditations & memberships · 1

Credentials listed on the supplier’s website. Not yet checked against issuer registers.

◐ From supplier website
Core credentials · 0/6
Cyber EssentialsNot evidenced✓
Cyber Essentials PlusNot evidenced✓
ISO 27001 — Information securityNot evidenced✓
ISO 9001 — QualityNot evidenced✓
ISO 14001 — EnvironmentalNot evidenced✓
ISO 45001 — Health & safetyNot evidenced✓
Other credentials & memberships · 1
G4C Industry Leadership Awardaward

Extracted automatically from preloaded.com on Jul 2026. Not independently verified — treat as the supplier’s own marketing claims.

KPI performance

Delivery, budget and satisfaction scores reported quarterly by buyers.

✓ Verified
84

No verified KPI scores yet

Once buyers report contract KPIs — delivery on time, on budget, satisfaction, adoption and accessibility — a weighted grade and breakdown appear here.

Contracts · 1 live · 5 historic

Pulled from Contracts Finder & Find a Tender. Most recent first.

✓ From notices
TitleBuyerCPVAwardedValueTermStatus
Self Serve/Self Navigated Gaming Digital Experience - Award Notice
National Citizen Service7200000003 Jun 2024£350k1.8 yrsClosed
Gaming App Development and Operations
ORDNANCE SURVEY LIMITED7221291101 May 2021£6.0m7 yrsLive
Game Design and Animation
ORDNANCE SURVEY LIMITED7221291129 Apr 2020£300k11 moClosed
CPU 3651 Production of Archery & Quarterstaff- Based Interactive Games for Robin Hood Gallery
Nottingham City Council4800000001 Nov 2019£195k11 moClosed
Digital Games and Interactive Experiences Roster (CF)
The British Broadcasting Corporation (BBC)9230000001 Sept 2018£1.3m4 yrsClosed
Handley Page H.P. 39 Aeroplane VR Experience
Science Museum Group7221252026 Oct 2016£68k3 moClosed
Total live value £6.0m · mean award £1.4m

Top buyers · 5 buyers · top 3 = 97%

Share of awarded value. Concentration fires above 40% for any single buyer.

✓ From notices
1
ORDNANCE SURVEY LIMITED
2 contracts
77%
since 2020
2
The British Broadcasting Corporation (BBC)
1 contract
16%
since 2018
3
National Citizen Service
1 contract
4%
since 2024
4
Nottingham City Council
1 contract
2%
since 2019
5
Science Museum Group
1 contract
1%
since 2016

Geography

Distribution of awarded value by buyer region.

✓ From notices
UK · schematic only
South East2 contracts
77%
London3 contracts
21%
East Midlands1 contract
2%

Peers

Suppliers with overlapping CPVs & buyers (last 24m). PRELOADED Limited highlighted.

✓ From notices
SupplierSME?Awarded · 24mContracts
DE
Deloitte LLP
No£131.7m1
OC
Oracle Corporation UK Limited
No£21.0m2
AT
Atamis Ltd
Yes£18.1m2
TS
Trustmarque Solutions Ltd
No£18.0m2
PS
Phoenix Software Limited
Yes£10.4m11
PR
PRELOADED Limited
No——
Compare peers →

Red flags · 0 active

Automated scan of Companies House status, charges and insolvency records.

✓ Verified
✓ Clean. No active risk signals from Companies House status, charges or insolvency records.

Compliance scorecard

Derived from Companies House filings — not a full supplier-assurance check.

↔ Cross-checked
Trading status
Active
Live at Companies House
Annual accounts
Up to date
Last made up to 31 Dec 2024
Confirmation statement
Up to date
Next due 20 Apr 2027
Outstanding charges
0
No charges registered
Insolvency history
None
No insolvency cases registered
Certifications (ISO, Cyber Essentials, Living Wage, B-Corp, modern-slavery) are supplier self-reported and appear once a claimed profile adds them.

Modifications

Variations to awarded contracts logged under Procurement Act 2023 s.74.

✓ From notices
±

No modifications recorded

No published contract variations for this supplier. Modification notices appear here as they are issued under the Procurement Act 2023.

News mentions

UK trade press & nationals, matched to this supplier.

◰

No news mentions found

We haven't matched any recent UK press coverage to this supplier. Mentions appear here automatically as they're published.

Companies House

Live sync — registered details, directors, PSC and SIC codes.

✓ Live sync

Registered details

Company no.
04195538
Status
Active
Type
Private limited
Incorporated
06 Apr 2001
Reg. office
The Arts Building, Morris Place, London, N4 3JG
SIC codes
62090
Last accounts
31 Dec 2024
Next accounts due
30 Sept 2026

Directors & PSC

  • WALSH, Claire Bevin, Ms. — director
    Appointed 09 Oct 2020
  • Mr Jonathan David Satchell — person with significant control
    significant influence or control
  • Mr Andrew Stephen Brode — person with significant control
    ownership of shares 25 to 50 percent
  • Leopard Jersey Topco Limited — person with significant control
    ownership of shares 75 to 100 percent · voting rights 75 to 100 percent · right to appoint and remove directors

Financial

Filed accounts from Companies House.

↔ From Cos House
£

No financial filings on record

Turnover, profit and headcount appear here once audited or micro-entity accounts are filed at Companies House.

Org tree

Group structure and ownership.

↔ From Cos House
PRELOADED LIMITED
04195538 · this company

Independent. No parent company or subsidiaries recorded at Companies House for this entity.