At a glance · for buyers and watchdogs
SBW Advertising Limited has won £50.6m across 9 public-sector buyers, with 6 live contracts. No active Companies House risk flags.
Why: top buyer Llywodraeth Cymru / Welsh Government at 99% · 0 active risk flags · 0 modifications.
ESG & policies vault · 0/5
Key governance & sustainability policies. Published documents link out; missing ones are greyed.
Capabilities
What this supplier does, where they sit, who they sell to.
Extracted automatically from sbwadvertising.co.uk on Jul 2026. Not independently verified — treat as the supplier’s own marketing claims.
Case studies · 1
Delivery stories from the supplier’s website. Clients are not yet cross-checked against award records.
Extracted automatically from sbwadvertising.co.uk on Jul 2026. Not independently verified — treat as the supplier’s own marketing claims.
Buyer references
Named public-sector contacts who have agreed to act as a reference.
No buyer references yet
Public-sector buyers can confirm they'll act as a reference for this supplier. Confirmed references — with the contract they relate to — show here.
Accreditations & memberships · 1
Credentials listed on the supplier’s website. Not yet checked against issuer registers.
Extracted automatically from sbwadvertising.co.uk on Jul 2026. Not independently verified — treat as the supplier’s own marketing claims.
KPI performance
Delivery, budget and satisfaction scores reported quarterly by buyers.
No verified KPI scores yet
Once buyers report contract KPIs — delivery on time, on budget, satisfaction, adoption and accessibility — a weighted grade and breakdown appear here.
Contracts · 6 live · 5 historic
Pulled from Contracts Finder & Find a Tender. Most recent first.
| Title | Buyer | CPV | Awarded | Value | Term | Status |
|---|---|---|---|---|---|---|
| Aster Group Limited | — | 18 Jul 2026 | — | 4 yrs | Live | |
| Llywodraeth Cymru / Welsh Government | — | 01 Jul 2026 | £50.0m | 4 yrs | pending | |
| NHS Wales Shared Services Partnership-Procurement Services (hosted by Velindre University NHS Trust) | — | 01 May 2026 | £150k | 12 mo | Live | |
| Senedd Cymru / Welsh Parliament | — | 27 Oct 2025 | £300k | 5 yrs | pending | |
| Office for National Statistics | 22462000 | 19 Sept 2024 | — | 12 mo | Closed | |
| South East London Integrated Care System (ICS) | 79342000 | 25 Mar 2024 | £101k | 4.5 yrs | Live | |
| DEFRA | 79342000 | 11 Nov 2022 | £19k | 5 mo | Closed | |
| Coleg y Cymoedd | 79341400 | 13 Sept 2021 | — | 9 mo | Closed | |
| Llywodraeth Cymru / Welsh Government | 79822500 | — | — | — | Live | |
| Welsh Government | 79000000 | — | — | — | Live |
Top buyers · 9 buyers · top 3 = 100%
Share of awarded value. Concentration fires above 40% for any single buyer.
Geography
Distribution of awarded value by buyer region.
Peers
Suppliers with overlapping CPVs & buyers (last 24m). SBW Advertising Limited highlighted.
| Supplier | SME? | Awarded · 24m | Contracts |
|---|---|---|---|
| No | £331.6m | 2 | |
| No | £150.0m | 1 | |
| No | £70.8m | 3 | |
SA SBW Advertising Limited | Yes | £50.5m | — |
| No | £38.0m | 1 | |
| Yes | £30.0m | 1 |
Red flags · 0 active
Automated scan of Companies House status, charges and insolvency records.
Compliance scorecard
Derived from Companies House filings — not a full supplier-assurance check.
Modifications
Variations to awarded contracts logged under Procurement Act 2023 s.74.
No modifications recorded
No published contract variations for this supplier. Modification notices appear here as they are issued under the Procurement Act 2023.
News mentions
UK trade press & nationals, matched to this supplier.
No news mentions found
We haven't matched any recent UK press coverage to this supplier. Mentions appear here automatically as they're published.
Companies House
Live sync — registered details, directors, PSC and SIC codes.
Registered details
- Company no.
- 05051760
- Status
- Active
- Type
- Private limited
- Incorporated
- 23 Feb 2004
- Reg. office
- Cambrian Buildings, Mount Stuart Square, Cardiff, CF10 7FL
- SIC codes
- 73110
- Last accounts
- 31 Mar 2025
- Next accounts due
- 31 Dec 2026
Directors & PSC
- KORIN-MOORE, Leticia Tiharu — directorAppointed 01 Sept 2019
- WRIGHT, Simon James — directorAppointed 23 Feb 2004
- Sbw Advertising Eot Limited — person with significant controlownership of shares 50 to 75 percent · voting rights 50 to 75 percent
Financial
Filed accounts from Companies House.
No financial filings on record
Turnover, profit and headcount appear here once audited or micro-entity accounts are filed at Companies House.
Org tree
Group structure and ownership.
Independent. No parent company or subsidiaries recorded at Companies House for this entity.
Social value
Commitments mapped to the Government Social Value Model themes.
No social-value commitments yet
Jobs, skills, environmental, inequality and community commitments appear here once a claimed supplier attributes them to awarded contracts, or once we detect them on the supplier’s website.