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YO

YouGov PLC

R&D services
Large
yougov.co.uk ↗
Compare peers
Awarded
£28.1m
Live
43
Buyers
73
12m
£2.1m
At a glance
  • Quick answer
Profile
  • Social value
  • ESG & policies
  • Capabilities6
  • Buyer references
  • Accreditations
Track record · verified
  • KPI performance
  • Contracts43 / 171
  • Top buyers73
  • Category mix
  • Geography
  • Peers5
Trust & risk
  • Red flags0
  • Compliance
  • Modifications
  • News
Company
  • Companies House
  • Financial
  • Org tree
Quick answer — YouGov PLCUpdated 06 Jul 2026

At a glance · for buyers and watchdogs

YouGov PLC has won £28.1m across 73 public-sector buyers, with 43 live contracts. No active Companies House risk flags.

Why: top buyer Cabinet Office at 30% · 66% in R&D services · 0 active risk flags · 0 modifications.

Decision signals
0Active red flags
ActiveCompany status
43 of 171Live contracts
30%Top-buyer concentration
66%Category exposure
0Contract modifications
If you're a buyer:CapabilitiesReferencesKPIComplianceWatchdog?FlagsModificationsConcentrationNews

Social value

Commitments mapped to the Government Social Value Model themes.

⚑ Self-reported
—

No social-value commitments yet

Jobs, skills, environmental, inequality and community commitments appear here once a claimed supplier attributes them to awarded contracts, or once we detect them on the supplier’s website.

ESG & policies vault · 0/5

Key governance & sustainability policies. Published documents link out; missing ones are greyed.

↔ Cross-checked
Net-zero planNot provided✓
Modern slavery statementNot provided✓
EDI policyNot provided✓
Anti-briberyNot provided✓
Data protectionNot provided✓

Capabilities

What this supplier does, where they sit, who they sell to.

⚑ Self-reported & from notices

Service tags, sectors served and target geographies appear here once a supplier verifies ownership of this profile.

Frameworks & DPS · 6 from notices
  • BIS Research and Evaluation FrameworkUK SHARED BUSINESS SERVICES LIMITED · £1.1m
  • PS21082 - Consumer Product Safety Public Attitudes Tracker - RAF012/2122UK SHARED BUSINESS SERVICES LIMITED · £514k
  • Provision of an Integrated Defence Public Attitudes Research ProgrammeMinistry of Defence, DIO, · £390k
  • Integrated Defence Public Attitudes Research Programme for the Army & Army Res.Ministry of Defence, DIO, · £240k
  • Omnibus survey for polling employees and employersADVISORY, CONCILIATION AND ARBITRATION SERVICE · £180k
  • Qualitative research with audit committee chairs on audit qualityTHE FINANCIAL REPORTING COUNCIL LIMITED · £175k

Case studies

Delivery stories the supplier has published, with sector and outcome.

⚑ Self-reported
—

No case studies yet

Once a claimed supplier publishes delivery stories — the buyer, the sector, what was delivered and the outcome — they appear here.

Buyer references

Named public-sector contacts who have agreed to act as a reference.

✓ Confirmed by buyer
—

No buyer references yet

Public-sector buyers can confirm they'll act as a reference for this supplier. Confirmed references — with the contract they relate to — show here.

Accreditations & memberships

Independently issued. Verification dates cross-checked against issuer registers.

↔ Cross-checked
—

No accreditations recorded

B-Corp, ISO, Cyber Essentials, Living Wage and similar credentials appear here once added by a claimed supplier and cross-checked against the issuing register.

KPI performance

Delivery, budget and satisfaction scores reported quarterly by buyers.

✓ Verified
84

No verified KPI scores yet

Once buyers report contract KPIs — delivery on time, on budget, satisfaction, adoption and accessibility — a weighted grade and breakdown appear here.

Contracts · 43 live · 128 historic

Pulled from Contracts Finder & Find a Tender. Most recent first.

✓ From notices
TitleBuyerCPVAwardedValueTermStatus
Annual Financial Inclusion Survey
FAIR4ALL FINANCE LIMITED—27 Mar 2026—2.5 yrsLive
BrandIndex and Profiles
Transport for Wales—10 Mar 2026£240k2.9 yrspending
Access to Financial Products
FCA7931000012 Jan 2026£189k3 moClosed
Research: Consumer Insights Tracker
Food Standards Agency—01 Apr 2026£211k3 yrspending
Lived Experiences of Adequacy in Retirement
Department for Work & Pensions7311000003 Dec 2025£65k8 moLive
Product Safety Consumer Survey (PSCS)
Department for Business and Trade7311000027 Oct 2025£960k4 yrsLive
T1154 Coastal Resilience Survey
University of Essex7931100001 Sept 2025£88k2.5 yrsLive
Insight DDC Polling
Ministry of Defence, DIO,7930000001 Aug 2025£285k3.1 yrsLive
PS25064 - Groceries Code Adjudicator Annual Survey
UK SBS7300000021 Jul 2025£80k2 yrsLive
GB-Bristol: PCR2015 Framework Direct Award / Desktop Exercise Notices
Office for Students7931100001 Oct 2025£25k4 moClosed
Total live value £5.0m · mean award £164k1–10 of 171

Top buyers · 73 buyers · top 3 = 49%

Share of awarded value. Concentration fires above 40% for any single buyer.

✓ From notices
1
Cabinet Office
4 contracts
30%
since 2019
2
Crown Commercial Service
5 contracts
11%
since 2018
3
UK SHARED BUSINESS SERVICES LIMITED
11 contracts
8%
since 2016
4
OFCOM
2 contracts
6%
since 2022
5
Ministry of Defence, DIO,
6 contracts
5%
since 2018
6
Department for Business and Trade
5 contracts
4%
since 2024
7
H M REVENUE & CUSTOMS
1 contract
3%
since 2022
8
OFFICE OF QUALIFICATIONS AND EXAMINATIONS REGULATION
4 contracts
2%
since 2017
9
BANK OF ENGLAND
4 contracts
2%
since 2022
10
Department for International Trade
2 contracts
2%
since 2022

Category mix

CPV-division share of last-12m awarded value. Single-category exposure: 66%.

✓ From notices
R&D services73
66%
Business services79
34%
⚠ Concentration: 66% of recent awarded value sits in a single CPV division. A category-specific downturn would materially affect revenue.

Geography

Distribution of awarded value by buyer region.

✓ From notices
UK · schematic only
London64 contracts
61%
North West14 contracts
16%
South West29 contracts
11%
West Midlands8 contracts
4%
Yorkshire11 contracts
3%
Wales5 contracts
3%
South East3 contracts
1%
North East3 contracts
1%
Eastern1 contract
0%
Scotland1 contract
0%
Region resolved for 83% of awarded value (by buyer postcode); the remainder lacks a usable address.

Peers

Suppliers with overlapping CPVs & buyers (last 24m). YouGov PLC highlighted.

✓ From notices
SupplierSME?Awarded · 24mContracts
DE
Deloitte LLP
No£200.3m2
PC
PA Consulting
No£150.0m1
BP
Baringa Partners LLP
No£20.0m2
I(
Ipsos (Market Research) Ltd
No£10.6m7
IR
IFF Research
No£10.4m1
YO
YouGov PLC
No£2.1m—
Compare peers →

Red flags · 0 active

Automated scan of Companies House status, charges and insolvency records.

✓ Verified
✓ Clean. No active risk signals from Companies House status, charges or insolvency records.

Compliance scorecard

Derived from Companies House filings — not a full supplier-assurance check.

↔ Cross-checked
Trading status
Active
Live at Companies House
Annual accounts
Up to date
Last made up to 31 Jul 2025
Confirmation statement
Up to date
Next due 14 Aug 2026
Outstanding charges
0
No charges registered
Insolvency history
None
No insolvency cases registered
Certifications (ISO, Cyber Essentials, Living Wage, B-Corp, modern-slavery) are supplier self-reported and appear once a claimed profile adds them.

Modifications

Variations to awarded contracts logged under Procurement Act 2023 s.74.

✓ From notices
±

No modifications recorded

No published contract variations for this supplier. Modification notices appear here as they are issued under the Procurement Act 2023.

News mentions

UK trade press & nationals, matched to this supplier.

◰

No news mentions found

We haven't matched any recent UK press coverage to this supplier. Mentions appear here automatically as they're published.

Companies House

Live sync — registered details, directors, PSC and SIC codes.

✓ Live sync

Registered details

Company no.
03607311
Status
Active
Type
Public limited
Incorporated
30 Jul 1998
Reg. office
50 Featherstone Street, London, EC1Y 8RT
SIC codes
73200
Last accounts
31 Jul 2025
Next accounts due
31 Jan 2027

Directors & PSC

  • BOWES, William — secretary
    Appointed 27 Mar 2026
  • GRIFFITHS, Ian Ward — director
    Appointed 05 Sept 2025
  • RICHARDS, Belinda Jane — director
    Appointed 05 Sept 2025
  • MISHRA, Devesh — director
    Appointed 27 Feb 2023
  • MARTIN, Ashley Graham — director
    Appointed 01 Sept 2018
  • NEWMAN, Andrea Clare — director
    Appointed 06 Dec 2017

Financial

Filed accounts from Companies House.

↔ From Cos House
£

No financial filings on record

Turnover, profit and headcount appear here once audited or micro-entity accounts are filed at Companies House.

Org tree

Group structure and ownership.

↔ From Cos House
YOUGOV PLC
03607311 · this company

Independent. No parent company or subsidiaries recorded at Companies House for this entity.