Supplier · Peer benchmark
Peer comparison
How The Lane Agency stacks up against suppliers competing for the same workloads — based on overlap with its 6 signature CPV codes over the last 24 months.
Value band:
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CohortThe Lane Agency(You)CAPGEMINI UK PLCIpsos (Market Research) LtdTAG EUROPE LIMITEDSMRS LtdBMG RESEARCH LTD
iAuto-picked from 6 signature CPV codes · last 24 months overlap
Metric | CU CAPGEMINI UK PLC Peer · rank #1 | I( Ipsos (Market Research) Ltd Peer · rank #2 | TE TAG EUROPE LIMITED Peer · rank #3 | SM SMRS Ltd Peer · rank #4 | BR BMG RESEARCH LTD Peer · rank #5 | TL The Lane Agency (You) · target supplier |
|---|---|---|---|---|---|---|
01ActivityVolume, scale, freshness | ||||||
| 12-month contractedAward value, last 12m | £641.7m | £14.8m | £8.9m | £3.2m | £1.7m | — |
| Framework headroomPer-supplier share of framework ceilings | £51.0m | £600k | — | — | — | — |
| Total awarded (lifetime)All time, all contracts | £4.2bn | £96.7m | £16.9m | £42.0m | £30.8m | — |
| Contracts won (12m)Distinct awards last year | 38 | 36 | 8 | 6 | 13 | — |
How to read a target cell
The target column carries a delta — value compared to the peer median for that row. Direction-of-good varies by metric, so deltas are neutral.
Peer cell£499m(peer median £255m)
→
Target cell£11.7m(−97% vs median)
Money:
£N.Nm, £Nk, £N.NbnPercent: 42% · pp delta: (+12pp)Day delta: (−149 days) · missing: —